20 Years on LinkedIn, and This Is What I’ve Learned

20 Years on LinkedIn, and This Is What I've Learned

When I first joined LinkedIn, the platform felt like a digital Rolodex with ambitions. Little did I know, it would morph into the backbone of my professional life, a catalyst for my speaking career, and a treasure trove that’s been instrumental in generating at least $10 million in revenue. Yes, you read that right. And […]

FinTech Growth – The CMO’s Collaborative Marketing Guide

Mastering Collaborative Marketing: A CMO's Guide to Driving Growth in the FinTech Sector

Collaborative Marketing – what it means for you! Fellow FinTech CMOs! You’re not just in the marketing game; you’re on an exhilarating ride in the vibrant world of FinTech. This isn’t your average marketing playbook. We’re talking about a whole new level of game-changing strategies – collaborative marketing. It’s the secret sauce for amplifying your […]

Case Study: The Role of Digital Storytelling in FinTech Featuring Yoco

A Guide to the Role of Digital Storytelling in FinTech

So what is Digital Storytelling in FinTech and why did we choose Yoco to study? In an era where technology intersects with finance, storytelling has emerged as a pivotal tool in shaping brand identity and customer engagement. Particularly in the FinTech industry, where innovation is rapid and constant, the ability to tell a compelling story […]

10 Essential Strategies for Branding Your FinTech

10 Essential Strategies for Branding Your FinTech

Branding your FinTech This comprehensive guide outlines ten essential strategies for effectively branding your FinTech. From developing a robust online presence to leveraging influencer marketing and focusing on customer loyalty, these strategies are designed to enhance your brand’s visibility, credibility, and appeal in the competitive FinTech marketplace. Dive into these actionable insights to transform your […]

Revolutionize Your FinTech Startup with These Essential Tools

Revolutionize Your FinTech Startup with These Essential Tools

In the competitive arena of FinTech, the right set of startups tools can catapult your business to unprecedented heights. At titc.io’s FinTech Marketplace, we’ve curated a selection of tools that are not just innovative but transformative, designed to propel FinTech startups into a realm of success and ingenuity. Discover the top tools that are reshaping […]

FinTech Marketplace and its Transformative Power

FinTech Marketplace

The Emergence of FinTech Marketplaces In the evolving landscape of financial technology, the concept of a FinTech marketplace has become increasingly prominent. This unique platform has significantly impacted traditional financial services, fostering innovation, and driving growth in the sector. Understanding the Concept of a FinTech Marketplace A FinTech marketplace, at its core, is a digital platform that connects […]

Private FinTech Events: FinTech’s New Growth Hack

FinTech Events

The shift from Public to Private FinTech Events In the dynamic and fast-paced world of FinTech, the art of networking and relationship-building has taken a front seat. Particularly in Africa, a continent witnessing a FinTech revolution, the importance of private events cannot be overstated. These events are not just gatherings; they are strategic platforms where […]

How To Promote Your Fintech With Affiliate Marketing

Affiliate marketing in fintech

A Comprehensive Guide for All Stages   The Power of Affiliate Marketing in Fintech   Affiliate marketing is a potent tool that can benefit fintech companies at every stage, from fledgling startups to established enterprises. According to a Forbes article, businesses that employ affiliate marketing strategies see better results, including increased customer engagement and higher […]

How Do You Create a Fintech Brand?

How Do You Create a Fintech Brand?

Creating a fintech brand is not just about having a great product; it’s about building an identity that resonates with your target audience. In this article, we’ll explore key aspects that contribute to how to create a fintech brand. What Makes a Good Fintech Company? A good fintech company solves real-world problems, offers innovative solutions, […]

The Incredible Role of AI in FinTech Marketing

the incredible role of AI in FinTech Marketing

Introduction to the Incredible Role of AI in FinTech Marketing Ever wondered how Artificial Intelligence (AI) is making waves in the FinTech sector? Well, you’re in for a treat. From chatbots to predictive analytics, AI is not just a buzzword; it’s a game-changer in FinTech marketing. So, let’s dive deep into this fascinating world and […]